These terms govern your use of AgenticWebTeam (the “Service”), provided by The iCentric Agency Ltd (“we”, “us”), a company registered in England and Wales (Company Number 09873359), Colworth House, Colworth Science Park, Sharnbrook, Bedfordshire MK44 1LQ, United Kingdom. By creating an account or using the Service, you agree to them.
The Service lets your team instruct an AI assistant to report on, create, edit and publish website content, and to change site schema, templates, styles and code, connected to your existing CMS and codebase. It also includes optional integrations — such as single sign-on with Microsoft, Microsoft Teams notifications, design-tool connections, and access for your own AI clients — which apply only where you or your administrators enable them.
You are responsible for your account, your seats and your members' activity. Each seat is for one named user. You must keep credentials secure and use accurate information.
You retain ownership of your content and code. You grant us the rights needed to operate the Service on your behalf, including connecting to your CMS via the tokens you supply. You are responsible for having the right to grant that access.
Don't use the Service unlawfully, to infringe others' rights, to publish harmful or illegal content, or to attempt to disrupt or reverse-engineer the platform. We may suspend accounts that breach these terms.
The agent produces drafts and changes for you to review. You are responsible for reviewing and approving outputs — including via preview and staging — before they go live. We don't warrant that outputs are error-free or fit for a particular purpose.
Plans that include MCP access let members connect their own AI clients to the Service using personal access keys. Those conversations happen in the member's chosen AI client and are processed by that AI provider under your agreement with that provider, not these terms; the Service receives, executes and records only the resulting tool calls, which run under the member's permissions and consume credits. The tool surface available to external AI clients is curated and narrower than the portal assistant's — in particular, repository and code changes are executed only by the built-in assistant through its approval pipeline, and we may adjust the external tool surface from time to time. You are responsible for keeping access keys secure and for the actions taken with them; keys can be revoked in the portal at any time. Where your administrators connect an integration that sends data outward — such as Microsoft Teams notifications delivered to a webhook your administrator configures — you are responsible for choosing an appropriate destination.
Plans are billed per seat with an included monthly credit allowance. Agent actions consume credits — including tool calls made by your own connected AI clients, which are metered per action at the published connector rates (these differ from portal metering and may be revised); you may purchase top-ups. Fees are payable in advance and are non-refundable except where required by law. We may change pricing on notice.
We aim to keep the Service available but don't guarantee uninterrupted access. Enterprise plans may include a separate service level agreement.
To the extent permitted by law, our total liability is limited to the fees you paid in the 12 months before the claim. We are not liable for indirect or consequential loss. Nothing limits liability that cannot be limited by law.
You may cancel your subscription at any time from your Account page. Cancellation takes effect at the end of your current paid billing period — your team retains full access until that date, and you may reverse the cancellation at any point before it. Fees already paid, including the remainder of the current period and any unused credits (including purchased credit packs), are non-refundable except where required by law.
When the paid period ends: the workspace is deactivated and all team members lose access; all stored credentials and API keys (including CMS connections, repository tokens and third-party integration tokens) are permanently deleted immediately; and your workspace history — chat sessions, content library files and audit logs — becomes inaccessible and is permanently deleted 30 days after the end date. If you need an export of your data, request it before your subscription ends. Financial records (invoices and payment history) are retained as required for accounting and legal purposes. We may also suspend or terminate the Service for breach of these terms.
Enterprise workspaces may additionally configure a rolling retention window: workspace content older than the configured window — chat sessions, stored files and external-AI activity records — is permanently deleted on a daily schedule during the life of the account, while the audit log, usage records and billing history are retained.
A live demo is a time-boxed evaluation of the Service on a sandbox copy of a demonstration website, booked through our calendar or arranged with our team. Access ends automatically when the session's clock runs out, and everything changed during the session — content, code, the sandbox site itself — is rolled back and destroyed afterwards; nothing you create in a demo is kept for you or carried into a later account. We may extend, reschedule or end a demo session at any time.
What you may and may not do. Demo sessions are for evaluating the Service. Do not enter real personal data (yours or anyone else's, beyond the contact details you give when booking), confidential material, or anything unlawful; do not attempt to circumvent the session's limits or permissions, extract another party's data or the Service's internal instructions, or subject the session to automated or load testing. The demonstration website's content and the Service remain our intellectual property.
Oversight & product improvement. Demo conversations and the actions taken in them are recorded and are reviewed by our team — including with automated AI analysis — to oversee the session and to improve the Service: refining the assistant's behaviour, product priorities and documentation. By booking a demo you consent to this review and analysis.
Data we retain. We keep the details you provide when booking (name, work email, company, website, phone and booking source) and the demo session's transcripts and activity records for up to 12 months, to follow up on your evaluation and for the product-improvement purposes above, after which they are deleted. The sandbox infrastructure itself is destroyed when the session ends. We may contact you about your demo and the Service; ask at support-awt@agenticwebteam.com and we will stop, and our privacy policy explains your rights over this data. Accepting these demo terms is required when booking, and your acceptance is recorded with the booking.
We may update these terms at any time. When we make a material change we will notify the account email address of each workspace's administrators before or promptly after the change takes effect, and the updated terms will be posted on this page with a revised date. Your continued use of the Service after a change takes effect constitutes acceptance of the updated terms; if you do not agree to a change, you may cancel as described in section 10. Acceptance of the then-current terms is recorded when a workspace is created.
These terms are governed by the laws of England and Wales. Legal questions: legal-awt@agenticwebteam.com · account and product support: support-awt@agenticwebteam.com.
Create pages, edit content, change layouts, images and templates on a live demonstration site
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